Showing posts with label fashion. Show all posts
Showing posts with label fashion. Show all posts

Saturday, 31 July 2021

How to have a more sustainable summer:


Leah - Wrap Top


Throughout the summer, an abundance of time is spent in nature. Although the sunshine offers positive physical and mental health benefits, action must be taken to prevent an unhealthy rise in global surface temperatures. A sustainable summer can be achieved, by engaging in easy zero-waste habits and participating in enjoyable activities.

 

Paper Straws - Home

1.      Always carry a re-usable bottle

Over 7.7 billion plastic bottles are used, within the UK each year [Water UK, 2018]. Single-use plastics accumulate either in landfill where they release greenhouse gases as they decompose or within marine environments where they are ingested by/cause harm to life underwater. Approximately 340 million plastic bottles would be saved by an individual, by carrying a refillable water bottle. Therefore, as temperatures rise, a refillable water bottle is essential for remaining hydrated without harming the planet.

 

2.      Eat seasonal fruit and vegetables

Over one third of fresh products is imported from climate-vulnerable countries into the UK. Transporting fresh produce thousands of miles across the world generates a mass volume of greenhouse gases which accelerate global warming. Seasonal fruit and vegetables grown locally are fresher, healthier, more tasty and have a lower carbon footprint that others imported out-of-season.

 

Accessories - Curated Brands 



3.      Purchase reef-safe sun protection

Conventional sun-creams often contain oxybenzone, octocrylene and octinoxate which disrupt hormones and eventually enter oceans once washed of human skin. over 14,000 tons of toxic sunscreen enter the ocean each year; bleaching coral reefs and poisoning marine life [Molvar, 2018]. When purchasing sun protection, look for reef-safe formulas that do not contain oxybenzone, octocrylene and octinoxate.

 



4.        Ditch the car; walk, run or cycle in the sunshine

The transport industry consumes the largest amount of carbon (through petroleum) and emits the highest volume of greenhouse gas emissions worldwide. Travelling by foot or by bike generates zero carbon emissions and therefore are two simple forms of climate activism. Walking and cycling are also proven to have physical and psychological health benefits which may be noticed with only 30 minutes of either being performed 5 days a week.

 

5.      Ditch or thrift summer trends

New fashion trends emerge with the launch of spring/summer collections. Each year, the same products re-enter stores in new colours or slightly-altered silhouettes. As the fashion industry was coined the second most polluting, refusing to engage in short-lived trends will help to reduce the volume of low-quality, disposable garments eventually entering landfill. The key to a gorgeous and sustainable summer wardrobe, it to re-wear and love items already in your wardrobe. However, if you do fancy purchasing something new for the season, shop at ethical boutiques (including Madia & Matilda) or second-hand stores.

 

Mel - Tunic Dress

6.      Dry clothing naturally/ on the line

Drying clothing outside requires zero energy and will prevent fabric damages occurring within a tumble-drying machine. If you do not have access to an outdoors space, clothing may be hung inside on (bathroom/ bedroom/kitchen) rails above a towel.

 

7.      Plan a staycation

Aviation is the most carbon-intensive, polluting mode of transport. If you are in need of break from your daily routine, discover and travel to new places within your local or nearby areas. As well as saving time and potentially money, staycations save a significant amount of greenhouse gases from entering the atmosphere.

 

Imogen - Top

8.      Unplug, go outside and enjoy the sunshine

A digital detox is proven to improve sleep, decrease stress/anxiety levels and enhance cognitive functions. As well as improving your mental health and supplementing you with vitamin D, switching off and unplugging technology will reduce energy consumption.  

 

 

References:

Water UK. (2018). National Refill Day. Available at: https://www.water.org.uk/news-item/national-refill-day/

Molvar, K. (2018). ‘Is Your Sunscreen Bad for the Planet? Here’s How to Choose an Ocean-Safe Formula’, August 14, Vogue. Available at: https://www.vogue.com/article/reef-safe-sunscreens-oxybenzone-free-sea-turtles-environment-stream2sea

 Sincerely Madia & Matilda












Sunday, 7 July 2019

Summer Playlist 19





- Bad Guy - Alex Holtti
- No New Friends - Sia, Diplo, Labrin
- I Like Me Better - Lauv 
- Dem Beats - Todrick Hll
- Run This Town - Offaiah
- My Bad - Khaid
- Wondering  - MO, Chip
Plot Twist - Sigrid 
Delicate - Taylor Swift
3 Nights - Dominic Fike
Anything I Do (Feat. Ms. Banks) CLiQ, Ms Banks, Alika
Get It Together, Drake, Black Coffee, Jorja  Smith 
Thinking of you - Calvin Harris, Ayah Marar
So Close - NOTD, Feliz Jaehn, Captain Cuts






Sincerely Madia & Matilda

Sunday, 21 April 2019

Style - Back By Popular Demand




In search of a wardrobe staple that requires no thought in the morning and provides endless possibility, look no further than to our Ines skirt, now available in navy as well as green, grey, orange & red. Reigned  highly in the past seasons, pencil skirts and tailored trousers, this spring-summer is all about midi, bias cut silhouettes







Just add sandals for the day or boots for after-dark, with a slick of red lipstick to elevate these designs into your new season wardrobe. Pair with a jersey tees, Riene cotton top, or a chiffon frill top for ultra style perfect for spring-summer.






Sincerely Madia & Matilda

Sunday, 24 March 2019

Spoil your mum - Handcrafted gifts she didn’t know she needed





With Mother’s Day around the corner, check out our latest spring-summer gifts and  styles that will make perfect present with a difference. We’ve curated our most-loved brands in our Lifestyle selection shopunique..







Ella - Bag




Francine - Dress








From timeless accessories to little essentials or luxury loungewear and unique jewellery, give her something she actually wants this year.




 Adian - Blouse
                                                             
 Hex Mirror - Valerie Rose Gold Bracelet


Because they deserve nothing short of thoughtful



Kiera - Blouse


                                                         Our Tea Selection from Hoogly Tea



 Anabel Blouse -  Lacey Blouse



Spoil your mum this mothers day with handcrafted gifts she didn’t know she needed
           


 Facial Serum by  Jo Browne - Revitalising Beauty Booster - Om Skin Care
Our Selection of Vouchers


Sincerely Madia & Matilda

Friday, 19 October 2018

How to: Sustainable Halloween Outfits



Sustainable Halloween Outfits




For an effortless Halloween look, pair a black mini dress with a simple white collared shirt and plaited hair for the perfect Wednesday Addams outfit. We recommend our Carrie blouse and Julia metallic dress to add more edge to the look. 





Channel your inner Barbie girl, using our Hannah crop top and Phoebe skirt, paired with your favourite heels for a fun. playful Halloween look. Or pair the Phoebe skirt with our Forest vest, heels and pin straight hair to replicate the infamous Regina George.



Combine with your favourite black jeans or mini skirt, heels and some DIY bat ears, with our Wilma flare sleeve top for a simple yet effective Halloween bat.



Save yourself time and money by pulling items from your wardrobe to create this cute scarecrow costume for Halloween. Our Alison pinafore dress is the perfect foundation for this look just add a plaid shirt, ankle boots and a little face paint to complete.





If you're looking to replicate your favourite 70's/80's pop culture icons look no further than our Faith wide leg trousers to complete your look. Pair with a fitted tank top, like our Lisa May (pictured above) for a sleek silhouette. Add some platform heels, curl your hair and you're ready to party.



From the Corpse Bride to the Bride of Frankenstein, it's a classic costume that won't fail this Halloween. Coupled with a pair of stilettos and a veil headband our Alicia dress is the perfect item for this look and is totally reusable for any event all year round. 





Create a classic cat themed look with our Kate halter crop top and Roxy trousers. These items can be reworn throughout the entire year and transformed into many Halloween costumes time and time again. Give this outfit a sexy silhouette by adding some black strappy heels and cute cat ears.



This dress ticks all the boxes, an effortless feminine style with short sleeves. Our Rachelle mini dress can be the foundation to many Halloween outfits this season. Matched with a pair of heels or boots, a stethoscope and a DIY nurse hat, and you can take this dress from a day day staple to a sultry nurse this Halloween. Alternatively, you could pair this classic piece with some pom poms, trainers and a high ponytail for a cheerleader style costume.
















Sincerely Madia & Matilda









Thursday, 18 October 2018

How to Style: Autumn Winter Basics


Autumn Winter Basics


Anabel Flared Sleeve Top - Grey

Our soft Anabel jersey is perfect for layering this autumn. The flared sleeves and round neck are great for a casual day look or work wear.
Buy Anabel here.

 Anabel Flared Sleeve Top - Pink


Anya Long Sleeve Jersey - Grey

The Anya long sleeve top is a great basic for the foundation of any sustainable wardrobe.Pair with tailored trousers for an easy smart/casual look. We recommend the Jade or Jenna trousers from our new AW18 collection.
Buy Anya here.

Wilma Jersey Top - Black

Flared sleeves add a modern touch to this basic long sleeve top, making it perfect for layering with jackets and scarfs this winter.
Buy Wilma here.

Cut Sheep Hand Printed T-shirt

Ethically made by Graphyx Madia & Matilda now offer a handcrafted range of hand printed t-shirts from their 'Artistic' Collection.
Buy Cut Sheep T-shirt here.

Imogen High Neck Jersey - Black

This sleeveless jersey is perfect for layering and pairing with statement items for a classic and easy look.

Buy Imogen here.

Maaike T-shirt - Grey

This upcycled basic t-shirt is perfect for this autumn/winter. The lace detailing is a twist on the classic grey tee, great for casual outfits.
Buy Maaike here.

Lisa May Tank Top - Pink 

Our sustainable fitted tank top, crafted from end of roll fabric, is perfect for layering up this autumn. Paired with jeans and trainers for the day time or a skirt and heels for the evening Lisa May is the perfect basic for any occasion.
Buy Lisa here.













Sincerely Madia & Matilda

Thursday, 11 October 2018

How to: Care for me. Wear Me. Love me. Mend Me.

Caring for your clothes

Inspired by the Cheltenham Literature Festival, we've picked out five of our favourite fashion care and sustainability books for you.


Wardrobe Wisdom, by Alicia Healey
Trained at Buckingham Palace, Alicia Healey has worked as a lady's maid and high-profile wardrobe consultant across the globe. In this book, she shares her top tips for decluttering your closet and looking after investment items so they'll last you a life time.
Buy the book here.

Laundry: The Home Comforts Book of Caring for Clothes and Linens
Laundering queen Cheryl Mendelson shares her love of housekeeping. With extensive knowledge of how to care for almost every fabric, from hand washing and removing stains to storing fabrics and garments, Mendelson shares the indispensable guide to caring for clothes at home.
Buy the book here.

Clothing Care Basics: Tips for Fabric Care, Clothing Storage, and Saving Money by Keeping Your Favorite Clothes Looking Good Longer
Explaining some of the basic terms used in clothes laundering, Julie Gallagher teaches you the basics so you'll never turn another white shirt pink or shrink your favourite jumper.
Buy the book here.
Clothing Cultures - Certified made in the UK
Madia & Matilda is now published in Clothing Cultures. This journal explores the issues in the production and consumption of clothes within the fashion industry.
Buy the journal here.


The Sustainable Fashion Handbook
An in-depth and comprehensive guide to sustainable fashion, from the impact fast fashion is having on our environment to eco-fashion and sustainable designers, this book will change your outlook on the fashion industry.
Buy the book here.











Sincerely Madia & Matilda